Work Truck Inventory – What Managers Like

Google Analytics – Objective Website Performance
Part of the Weekly Dealer Dashboard Report
Google Analytics Report

Google Analytics results are an objective evaluation of your commercial website’s performance.  The compiled results, shown on the left, are updated and emailed to the dealership weekly.  The complete Google Analytics results are available to the dealership.

Consolidated “Hits” Report – Objective Evaluation of Interest by Truck Type
Part of the Weekly Dealer Dashboard Report

Our “Hits” report is an excellent complement to Google Analytics.  Where GA shows how many users visited your website, our “Hits” report shows the buyers interest by truck types.

A “Hit” only occurs when a someone clicks through a Vehicle’s Detail Page.  This allows us accumulate total “Hits” for each vehicle and truck type.  

Detail “Hits” Report Shows Interest by Vehicle

This report shows the “Hits” for each vehicle.  The date range of the report can be changed as needed.  A vehicle detail’s page can be seen by clicking the “Look At Vehicle” link under the VIN.

The Inventory Valuation Report Shows The Vehicle Count and Total Investment for Each Truck Type
Part of the Monthly Dealer Dashboard Report

The detail report shows the individual vehicles that make up each category.

Our Vehicle Disposition Report Shows the Number of Days
It Took To Sell Each Truck Type, Based on Sold Units
Part of the Monthly Dealer Dashboard Report

This report can help with your purchasing decisions.

This report shows the Days-In-Inventory for sold vehicles.  The summary report is broken down by truck type and shows the average number of days each truck type was in your inventory..

The detail report shows the actual Days-In-Inventory for each vehicle.  

Inventory Aging Report Summary 

Aging Report

The Aging report is broken down by a set range of days-in-inventory.  It shows the number of vehicles and investment total in each range.  

The detail report shows the actual vehicles that make up each aging group. 

Shows Pricing Range To Ensure Pricing Accuracy

This Pricing Report shows the 3 website prices; MSRP, Sell and Special.  Each price group shows the High and Low percentages, based on a comparison with the Invoice price. 

This provides a quick, easy and effective way to know that all vehicles in your inventory have website prices that are within an acceptable range. 

The detail report shows percentages for each vehicle. 

Shows How Each Vehicle is Categorized

This report shows how each truck is categorized both in your website inventory and on national advertising sites.  Ensuring this accuracy ensures buyers are finding your trucks when they need them. From this report you can update the categories, as needed.  There is no summary report for this report, but there is a link to it from the Dashboard. 

Shows Each Chassis Cab In Your Inventory, Along With Relevant Information 

Shows Inventory By Inventory Status

This report shows your inventory count by truck type.   This report, as the one to the left, can include In-Transit/On-Order, provided they are included in the website inventory.