Work Truck Inventory – What Managers Like

Objective Website Performance Using Google Analytics

Google Analytics
An Objective Evaluation of Your
Commercial Website Performance

Google Analytics results is an objective evaluation of your commercial website’s performance.  If not utilizing Google Analytics, or some other third party analytic program, you really don’t know how your website is performing.

Objective Client Interest Of Each Truck Type

Our “Hits” report is an excellent complement to Google Analytics.  Where GA shows how many users visited your website, our “Hits” report tracks the interest both for individual vehicles and truck types.

A “Hit” only occurs when a someone clicks through a Vehicle’s Detail Page.  This allows us accumulate total “Hits” for each vehicle and truck type.  

Client Interest For Each Vehicle

This  “Hits” report shows interest by individual vehicles.

Shows The Number of Vehicles for Each Truck Type

This report shows the number of vehicles for each truck type, as well as the investment amount. 

The detail report shows the actual vehicles in each category.

Shows How Long It Takes To Sell Each Truck Type

This report can help with your purchasing decisions.

This report shows the Days-In-Inventory for sold vehicles.  The summary report is broken down by truck type and shows the average number of days each truck type was in your inventory..

The detail report shows the actual Days-In-Inventory for each vehicle.  

Show Aging Summary For Your Inventory

The Aging report is broken down by a set range of days-in-inventory.  It shows the number of vehicles in each range.  

The detail report shows the actual vehicles that make up each aging group. 

Shows Pricing Range To Ensure Pricing Accuracy

This Pricing Report shows the 3 website prices; MSRP, Sell and Special.  Each price group shows the High and Low percentages, based on a comparison with the Invoice price. 

This provides a quick, easy and effective way to know that all vehicles in your inventory have website prices that are within an acceptable range. 

The detail report shows percentages for each vehicle. 

Shows How Each Vehicle is Categorized

This report shows how each truck is categorized both in your website inventory and on national advertising sites.  Ensuring this accuracy ensures buyers are finding your trucks when they need them. From this report you can update the categories, as needed.  There is no summary report for this report, but there is a link to it from the Dashboard. 

Shows Each Chassis Cab In Your Inventory, Along With Relevant Information 

Shows Inventory By Inventory Status

This report shows your inventory count by truck type.   This report, as the one to the left, can include In-Transit/On-Order, provided they are included in the website inventory.