Work Truck One

Providing Websites & Inventory Systems
For Work Truck Dealerships
Since 2005

We Are Different!

What You Need To Know About Our Website & Inventory System

Your website and inventory system will be built under a domain name you own.  The domain name is how Google recognizes your dealership. Your domain is your 21st century phone number.

Your inventory system will be a unique and stand-alone inventory.  This allows it to be customized to your needs and market.

We include Google Analytics, an objective analytic tool. This tool shows the volume of visitors viewing your inventory.  Just having a website does not guarantee success.  Knowing these results, can!

What Makes Us Different

The Home Page Is The Most Visited Page Of Any Website

 If your Home page is your inventory system, you are missing a genuinely great opportunity. Why? Because your Home page will:
  • Informs visitors of  the work truck services and capabilities you offer.
  • Provide insight into your expertise and experience level.
  • It differentiates you from your competitors, and so much more.

Many of your website visitors will not know you or your dealership. Your work truck Home page is your first and most important opportunity to make a positive impress on them.

For instance, if you specialize in vehicles for the oil and gas industry, you can create an Oil & Gas Trucks category.
Our Inventory Is Different Than Most
Each inventory is a unique and stand-alone system.  This allows us to customize your inventory system to meet your needs and market.
  • You select the truck types to include in your inventory, which can be changed as needed.
  • You can create unique truck types and industrial groups.
  • Each vehicle can be assigned to multiple truck types and/or industrial groups.
Our Inventory Can Include More Than Just Work Trucks
Dealerships are finding value in the ability for them to include vehicles, equipment and services that are associated with work trucks.  Here are some of the items now being included in our inventory.
  • Industrial Equipment
  • Vehicle Accessories
  • Services
  • Trailers
  • Rental Options
Ads Offer A Great Opportunity To Generate Buyers Interest Or Inform Them Of Something

The ads are specific to the dealer and can be virtually anything you want them to be. They can be changed as needed. These ads can appear both on the Home page and on the Search Results Page.  See our Demo site for an examples of this capability.

Are Your Work Truck Marketing Efforts Working?
You Will Know With Our Solution!
Our Dealer Dashboard Option, will send you an email weekly that includes:
  1. Your Number of Visitors and Number of New Visitors for the past 7 days.  This is a Google Analytics report. The detail report offers custom date ranges.. 
  2. Your Most Searched Truck Types for the last month.  This tallies the number of times visitors selected a truck type for their inventory search.  The detail report shows the rankings for all truck types. 
Advanced Options

Does Your Dealership Group Include Multiple Work Truck Departments? You Are In Luck!

For dealership groups with multiple work truck dealerships, our Multi-Site system is a very valuable tool.

Each work truck dealership will have their own inventory system dedicated to their work trucks. 

The Combined Inventory, shown on the left,  will show the owning dealership’s name, contact information and direct link to their website. 

 This combined inventory is a great feature that can maximize your work truck marketing investment.  It is even more important now that new work truck inventories are so small.

Our Inventory Can Help Create Loyal Customers

Upfit work trucks are a repeat purchase item.  What a commercial buyer purchases today they will most likely purchase again in the future.  With a little effort, and our Client Purchase History Tracking (CPHT) tool, you can help ensure this future source of income.

There is no secret to creating a loyal customer, they just want to know they are more than just another sale to you.  

This can be accomplished by having occasional contact with them, but the contact needs to be both personal and relevant. What is more personal and relevant than knowing exactly what they purchased.  Or even what they might have purchased from a competitor.  

Our CPHT offers this and more. From anywhere that you have access to the Internet you can see exactly what the customer has purchased.  This can include the Vehicle’s Detail Page, Images, and any associated documents. You will probably know more about what they purchased then they do.  This information means the contact person can be almost anyone, not just the original salesperson.

We Aso Offer Custom Work Truck Websites Through A Strategic Partner

In today’s business world national and regional product marketing is commonplace. Work trucks are no exception. Therefore, many buyers will have only your website to evaluate your dealership. Does yours convey the right message, or is it costing you business? A professional website, created by Marketing Angle, will build your credibility with website visitors and it will convey the right message.

Marketing Angle specialize in creating websites that help small business compete with much larger competitors. This is one of the reasons we selected to partner with them. We have worked closely with them in creating a dedicated work truck website solution and in integrating our work truck inventory into that website solution. You will be very happy with the results.

About Work Truck One

Work Truck One is part of Advanced Integration Technologies (AIT).  AIT has been helping companies manage and control their warehouse inventories since 1994. In 2005, we brought our inventory knowledge and know how together to create a work truck inventory system for dealer’s websites.  

The inventory created is an excellent marketing tool for your work truck inventory. It is one of the most comprehensive marketing solutions for work trucks on the market today.

Most of our competitors stop there, but marketing is only part of the solution.  Inventory management is the other part. You will find that our extensive management reports provide helpful, insightful information about your inventory.  This information can help you make informed stocking decisions, so you have the right trucks at the right time.